Softbank says iPhone 3G to start at $215, plans at $68
Softbank Corp., Apple‘s exclusive iPhone carrier in Japan, announced Monday that the local version of iPhone 3G will start at 23,040 yen ($215) for the 8GB model, around the same price as the version that will be sold in the US.
The 16GB iPhone 3G will be priced at 34,560 yen, or $320. Reuters reports that Softbank is expecting customers to pay 7,280 yen ($68) per month for their iPhone service plans, which will include unlimited data transmissions and free air time when talking to other Softbank subscribers for the better part of the day.
That’s about 70 percent more than Softbank is accustomed to generating from its customers and is sure to boost the company’s earnings, according chief executive Masayoshi Son. As of last quarter, the Softbank saw average revenue per subscriber each month of only 4,310 yen, or $40.
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